The first part of the class will be about eBooks,. The differences between an eBook and a print book How to get your book turned into an eBook Distributing and selling your eBook on the Kindle, Barnes and Noble's Nook, the iPad, Kobo and more Using eBooks as a marketing tool The future of eBooks including a demonstration of an eBook with embedded video and audio, and an illustrated children’s book You will also have a chance to use various eBook readers which will be available at the class such as an iPad2 and the new iPad3, Kindle Fire, Kindle Touch, and Barnes and Noble’s Nook. The second part will be discussion of marketing opportunities for the self-published author. Book signings and book fairs Websites, blogs and social media Developing a marketing kit Press releases Finding your niche market Book clubs Branding $10 per person