Taught by: Arlene Lyons and Jeff South. Monday, January 28, 2013, 9:30AM - 4:30PM Would you live in a house that does not have a strong foundation? So why would you put your life savings into a business that lacks a solid foundation? Every successful business starts with a successful strategy – learn how to build the perfect strategy for your business. What You Will Learn:Current industry and market trends, competitive forces, and regulations that could positively or negatively affect your businessComplete a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) for your business so you know exactly where to focus your attentionCorrectly answer the question: “What business am I in?”Define specifically how you will differentiate your business from the competitionCreate a clear, compelling vision and mission statement for your business that will guide and energize you, your team, and your clientsDefine clear parameters for your business – what services/products should I offer, what types of customers should I serve and why, how should I decide on pricing levelsDevelop specific objectives and clear priorities for your business Pay Online Now. General Admission 225.00